Over the weekend we had the pleasure of showcasing our shoes at the Aashni + Co Luxury Indian Wedding show.
The beautiful Dorchester created the perfect backdrop for the event bringing luxury and style all under one roof in London.
We were thrilled to have the opportunity to showcase our designs. In a solely ivory/white gown industry, it was so refreshing to be a part of something so vibrant and colourful.
As an outsider so to speak, we instantly felt at home amongst all the traditional Indian garments. There’s something so beautiful about weddings; it seems to bring people together in the sole purpose of a celebration of love.
The event flew over some of the most sought-after Indian designers for the event, creating a space for brides to come get inspired as well as having the opportunity to purchase items from their favourite designers without having to travel across the world.
For us, the event was a great source of inspiration for intricate beading work. Our palette works so well with all of the SS/19 garments we saw at the show.
Indian weddings are typically three to five days long, each day hosts a different traditional occasion meaning there are plenty of different events for brides to shop for. A lot of Indian wedding clothing is made bespoke and gives the brides a lot of freedom choosing particular colours and themes within their culture.
We were honoured to be able to be a part of this special day and showcase our bespoke services to brides. In particular, they loved the fact that we offer a range of different colours and different heel heights. Making it the perfect choice for those looking to do something a little different.
At the event guests were able to chat to Creative Director Emmy Scarterfield and hear her story and journey to creating bespoke bridal shoes. They learned all about the process of creating your dream wedding shoes and were floored with the beautiful new designs.
At Emmy London, we pride ourselves on our attention to detail, our bespoke service and the fact that we can create the perfect shoe for everyone. No matter what colour, style or heel you are after. We have a design that would suit your style.
Our bespoke Evelyn in red suede with gold trimmings would team perfectly with a few of the traditional dresses as well as if the bride is looking to go for a more western white dress. The pop of red and gold is a great homage to their heritage and culture.
As a brand who has a particular eye for all things sparkle and attention to detail, we were floored by all the craftsmanship and beautiful work on all the garments.
Deep reds and rich jewel tones as well as more demure pastels and nudes were in abundance and would pair perfectly with a range of styles such as Beatrice, Meadow in Misty Rose and Valentina.
Thank you to the team at Aashni + Co for hosting such a great event. Don’t forget to check out our Instagram for inspiration on creating your bespoke pair of shoes @emmylondon.
Emmy London at Aashni & Co Luxury Indian Wedding Show from Emmy London on Vimeo.